Winchester Receives 2021 Ammo of the Year Award from Guns and Ammo

EAST ALTON, IL (October 28, 2021) —Guns & Ammo announced Winchester as the winner of its highly coveted 2021 Ammo of the Year Award for its innovative new cartridge, 6.8 Western.

Each year the editors, contributors and staff at Guns & Ammo (G&A) evaluate all the new ammunition products that have been brought to market. “Our goal with each new product introduction is to find a meaningful improvement or new innovation that better equips the Winchester consumer,” said Matt Campbell, vice president of marketing and sales.“A lot of hard work and innovative thinking contributed to the 6.8 Western cartridge and we’re extremely grateful that the experts at Guns & Ammo recognized our brand as a leader in cartridge development.” With long-range shooting and hunting interest growing rapidly, engineers at Winchester and Browning were both seeking a solution that could offer magnum performance with a modern high BC projectile, yet chamber in a short action rifle; offering lighter guns and shorter bolt-throw.The 6.8 Western was designed from the ground up to be the ultimate long-range cartridge that is capable in any big-game hunting scenario and a great fit for those who enjoy long-range target shooting. HEAVIER BULLET WEIGHTS than 6.5 Creedmoor, 6.5 PRC & 270 WSM MORE ENERGY than 6.5 Creedmoor, 6.5 PRC & 7mm Rem Mag LESS RECOIL than 300 WSM, 300 Win Mag & 300 PRC LONG, HEAVY BULLETS ideal for Big Game Hunting & Long-Range Precision Shooting SHORT ACTION for fast cycling, high accuracy & reduced rifle weight

 

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