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Winchester Introduces NWTF 50th Anniversary Commemorative Ammunition

EAST ALTON, IL (January 17, 2023) — Winchester announces its National Wild Turkey Federation 50th Anniversary commemorative Long Beard® XR® turkey ammunition in 2023, a tribute to one of the most prolific conservation organizations of all time.

Winchester Introduces NWTF 50th Anniversary Commemorative Ammunition

The commemorative Winchester ammunition calls attention to and promotes the NWTF’s 50 years of delivery on its mission to conserve the wild turkey and preserve our hunting heritage. The commemorative Long Beard XR ammunition is available in 12 gauge, 3-inch, No. 5 shot and features NWTF, Winchester and Mossy Oak® Original Bottomland® camouflage on the packaging, making this truly a collectible.

“The Winchester commitment to conservation spans more than 150 years, and as the NWTF’s first million-dollar sponsor, we congratulate their leadership and membership on this milestone anniversary,” said Matt Campbell, vice president of sales and marketing. “The NWTF has reached millions of people through its conservation, hunting and shooting sports programs, and we’re very honored to help support the organization’s continued efforts.”

Long Beard XR turkey ammunition utilizes the patented SHOT-LOK® resin, which fully encapsulates and buffers the shot within the shell to prevent pellet deformation upon firing. The copper-plated lead shot is kept perfectly round to dramatically improve patterns down range with more hits on target and increased energy at extended distances. Long Beard XR was introduced in 2014 and quickly became one of the most innovative and superior turkey loads, setting records at the NWTF Still Target competition, as well as being recognized as ‘ammunition of the year’ by several industry organizations.


About the National Wild Turkey Federation

Since 1973, the National Wild Turkey Federation has invested over half a billion dollars into wildlife conservation and has conserved or enhanced over 22 million acres of critical wildlife habitat. The organization continues to drive wildlife conservation, forest resiliency and robust recreational opportunities throughout the U.S. by working across boundaries on a landscape scale.

2023 is the NWTF's 50th anniversary and an opportunity to propel the organization's mission into the future while honoring its rich history. For its 50-year celebration, the NWTF has set six ambitious goals: positively impact 1 million acres of wildlife habitat; raise $500,000 for wild turkey research; increase membership to 250,000 members; dedicate $1 million to education and outreach programs; raise $5 million to invest in technology and the NWTF's people; and raise $5 million to build toward a $50 million endowment for the future. Learn how you can help us reach these lofty goals.

About Winchester Ammunition

Winchester is the largest small caliber ammunition enterprise in the world and the leader in delivering innovative ammunition products to hunters, sport shooters, law enforcement, and the U.S. Warfighter. The 158-year-old Winchester brand is built on integrity, hard work, and a deep focus on its loyal customers. Learn more about Winchester by visiting Winchester.com or connecting with us on Facebook at Facebook.com/WinchesterOfficial.

Winchester: Committed to Safe, Legal and Responsible Firearm Use

As a global leader in the shooting sports and hunting industry, and a brand of 158 years, Winchester is committed to safe, legal and responsible firearm use. Winchester works with key groups like the National Shooting Sports Foundation on a variety of topics important to our industry, including training and education, and on specific programs such as Gun Owners Care and Project ChildSafe. Winchester will continue to support programs, organizations and individuals who promote hunting and shooting sports activities in a positive and responsible environment. Any use of firearms by youth participants should be done under the direct supervision of a parent, guardian or other responsible adult.

Gun Owners Care®

You care about safety. You care about preventing unauthorized access to firearms. You care about bettering your community, helping those in need, and conserving wildlife and wild places for generations to come. It’s time for gun owners to tell their stories and show how they're making a difference. NSSF®, the trade association for the firearms industry, has established the Gun Owners Care® campaign to unite gun owners and the firearms industry in this common cause. Visit gunownerscare.org for more information.



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