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Behind the Scenes of Winchester's New Commercial
Winchester Life / Season 2 Episode 11
3:41
Winchester gives a behind-the-scenes look at the making of their new shooting sports commercial at Hillsdale College. Rusted Rooster, a media production company based out of Midland, Mich., gives insight into their creative process and strategy while shooting the spot.
Interesting Facts:
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Vintage Winchester print advertisements are now popular collector’s items because of their strong symbolism.
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Winchester is dedicated to the growth of shooting sports, often co-sponsoring shooting sports events at Hillsdale College.
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The familiar Horse and Rider logo associated with Winchester Repeating Arms is an iconic symbol developed in 1919 by noted illustrator Phillip R. Goodwin.
Hunt Information
- Location
- Hillsdale, Michigan
- Filmed
- July 2017
- Ammo
- AA TrAAcker
- Firearm
- Winchester SX3 12 Gauge
- Related Blog
- Way Back When How Winchester Got the Word Out