Winchester® Deer Season XP® is Back for Daytona
CLAYTON, MO (August 27, 2026) — Winchester Ammunition, in conjunction with Bass Pro Shops and Richard Childress Racing, will be running a special Deer Season XP® paint scheme on the No. 3 Chevrolet during the Coke Zero 400 on Saturday, August 29 at Daytona International Speedway in Daytona Beach, Florida. Viewers can watch the race on CBS, stream on HBO Max, or listen to the race on PRN or SiriusXM NASCAR Radio Channel 90.
Fans can visit Bass Pro Shops on Friday, August 28 to meet Austin Dillon. Austin will be doing a meet-and-greet from 1 p.m. to 2 p.m. Bass Pro Shops is located at 1880 Checkered Flag Blvd. N-100, Daytona Beach, Florida 32114.
Winchester Deer Season XP® is the most accurate and lethal bullet for deer hunting. For more than a decade, Deer Season XP has been the choice of deer hunters looking to fill their tags. Deer hunters everywhere rely on the Extreme Point™ bullet’s oversized impact diameter. The larger impact diameter means more impact trauma, better energy transfer, and larger wound cavities for faster knockdown.
Find Deer Season XP® at dealers nationwide. To learn more about Deer Season XP and other Winchester Ammunition products, visit Winchester.com.
About Winchester Ammunition
Winchester is the leading small caliber ammunition brand for hunting, recreational shooting, and law enforcement, and the largest supplier to the U.S. military. The legendary Winchester® brand, with its 159-year history, is founded on principles of integrity, hard work, and a strong commitment to its loyal customers. As a division of Olin Corporation, Winchester shares Olin’s purpose to deliver materials and solutions that enhance and protect lives. Learn more about Winchester and the responsible use of its products by visiting Winchester.com or connecting with us on Facebook at Facebook.com/WinchesterOfficial.
Winchester: Committed to Safe, Legal and Responsible Firearm Use
As a global leader in the shooting sports and hunting industry, and a brand of 159 years, Winchester is committed to safe, legal and responsible firearm use. Winchester works with key groups like the National Shooting Sports Foundation on a variety of topics important to our industry, including training and education, and on specific programs such as Gun Owners Care® and Project ChildSafe®. Winchester will continue to support programs, organizations and individuals who promote hunting and shooting sports activities in a positive and responsible environment. Any use of firearms by youth participants should be done under the direct supervision of a parent, guardian or other responsible adult.
About Gun Owners Care
Gun owners care. You care about safety. You care about preventing unauthorized access to firearms. You care about bettering your community, helping those in need, and conserving wildlife and wild places for generations to come. It’s time for gun owners to tell their stories and to show how they're making a difference. NSSF®, the trade association for the firearms industry, has established the Gun Owners Care® campaign to unite gun owners and the firearms industry in this common cause. Visit gunownerscare.org for more information.
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